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Marketing fails: how to lose trust and customers
The biggest marketing fail ever There is one common marketing mistake that I often see. I usually see it locally in South Africa, but I am sure lots of people make this mistake. It is such a basic...
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Linking online and offline marketing
Shopfront in Stuttgart I just saw this shopfront while walking around in Stuttgart. Simple yet effective. Have a look at the stickers in the corners. Facebook like stickerQR Code Do you have a...
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The 5 Myths of Online Marketing
The 5 Myths of Online Marketing: The silver bullet exists Fast / instant results are possible A shotgun approach (be everywhere) works Build it and people will come Creativity is all you need The...
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The difference between WordPress.com and WordPress.org
WordPress When I started blogging people used to tell me: “Use WordPress it is the best CMS”. That sparked two questions for me: What is a CMS? and What is WordPress? I will try to answer these two...
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The Biggest Reason for Self Hosting a WordPress Site: Analytics
I used to have quite a few websites hosted on WordPress.com, but all my sites are currently self hosted sites.If you don’t know the difference go to this article: The Difference Between WordPress.com...
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Online Marketing Made Easy
Welcome to The MarketingTechy’s online marketing made easy. This guide is applicable to both international and local South African businesses. We will mention the differences as we go along. Just work...
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10 Reasons to start blogging today
Here are ten reasons why you absolutely need to start blogging today. Whether a personal or business blog, there is no better day to start than today. Start Blogging Today Blogging is easier than ever...
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Don’t make this big mistake with your business advertising
Good spelling and grammar is free. The same advertisement will cost you the same price with or without spelling mistakes. Professionalism and good grammar is key to online and offline advertising. With...
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Why should you own your own domain name?
I have come across this problem way to often when taking on new customers: They don’t own their domain name This is the scenario. I take on a new customer and they want a new website designed. A few...
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Why Design is not Art
Design is not Art Art: Is not necessarily functional Is beautiful Has emotion Communicates hidden meaning Design: Is functional Can be beautiful Can have emotion Communicates meaning or purpose...
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Do you need to patent your idea?
A question I get often: “Do I need to patent my new idea?” Photo by Guy Sie Here is my personal thoughts on patents. Can you get a patent? First up if you can’t get a one it does not help worrying...
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